This is a short motion graphics advertisement that was created for Audemars Piguet in AI Design Certificate Course at the Pratt Institute, using Weavy, Chat GPT, and Midjourney. I'm personally a huge fan of watches and have collected six; a skeleton watch from Bexei, 2 Seiko 5s, a Venezianico, vintage Casio, and Longines Hydroconquest. I wanted to make a project showcasing one of my favorite luxury watches, the AP Royal Oak. When creating this project, I used Chat GPT to research past advertisements and tell me when makes them successful. After that I used it to come up with the concept of showcasing the parts of the skeleton dial watch and slowly putting it together.
Visual Imagery Thought Process
After the research and idea for the motion graphic was created I prompted Weavy to generate these images with scripts, routers, spare images, and LLMs to ensure I go the best result possible. I got many different images and chose the best ones for the concept I generated.
The animations were all done in Midjourney and the music was created in Elevenlabs AI to complement the slow luxury motion graphic.
